STRATEGY, TECHNOLOGY & DESIGN WORKING AS ONE DIGITAL SYSTEM
I design, build and improve digital systems that are clear, fast, useful and ready to grow.
Custom WordPress Development, Code, Web Design, Graphic Design, Technical SEO and ongoing technical care brought together in one coherent workflow.
Available for Remote Collaboration, International Projects and Selected Long-Term Opportunities.
PROFESSIONAL PROFILE
I am an independent WordPress Developer, Web Designer, Technical SEO Specialist and Graphic Designer working across Strategy, Design, Code, Content and Digital Operations. I translate business objectives and measurable data into websites, Ecommerce systems and brand experiences that are usable, visible and maintainable.
When a project requires it, I can take ownership of the complete digital cycle: discovery, Analytics, Information Architecture, Brand Direction, UX/UI, Custom Code, CMS implementation, Content, SEO, Advertising Support, launch, Hosting and continuous improvement.
Specialist input can be coordinated whenever it strengthens the result, while maintaining one coherent direction, consistent quality standards and one accountable point of ownership.
CORE EXPERTISE
Six connected areas covering the complete lifecycle of modern digital platforms, from strategy and implementation to visibility, optimization and long-term operation.
CUSTOM WORDPRESS DEVELOPMENT
PHP, Gutenberg, Genesis Framework, Child Themes, Custom Plugins and MU-plugins, ACF, Custom Post Types, WooCommerce, Polylang, migrations, debugging, maintenance and purpose-built functionality.
WEB DEVELOPMENT & CMS
Semantic HTML5, CSS3, JavaScript, responsive Front-end, accessibility, forms, WordPress, WooCommerce, Joomla, PrestaShop and code-based website builds, together with Hosting, Domains, DNS and Email configuration.
TECHNICAL SEO, ANALYTICS & PERFORMANCE
Crawling, indexation, Information Architecture, Canonicals, Redirects, Structured Data, Multilingual SEO, Core Web Vitals, caching, security, Google Search Console, Google Analytics and actionable performance reporting.
DESIGN, BRAND & CONTENT
Web Design, UX/UI, Corporate Identity, Graphic Design for businesses, typography, visual systems, content architecture and professional production with Adobe Photoshop, Illustrator and InDesign.
DIGITAL GROWTH & OPERATIONS
Web and Social Visibility, Content Operations, Social Media, Digital Advertising Support, Email systems, Ecommerce, affiliate initiatives, ongoing optimization and practical process automation.
PROJECT OWNERSHIP & COORDINATION
Discovery, requirements, planning, stakeholder communication, quality assurance, documentation, launch coordination, maintenance planning and long-term technical care across the complete project lifecycle.
PROFESSIONAL EXPERIENCE
Independent Digital Professional — Didac Soria / StudioDDC
Through StudioDDC and DidacSoria.com, I currently lead and deliver independent projects in Custom WordPress Development, Web Design, Technical SEO, Graphic Design and Digital Operations for businesses, professionals and personal brands.
Projects can range from a focused technical intervention to the complete planning, development, launch and continuous improvement of a digital platform, always maintaining a consistent Technical, Visual and Strategic Direction.
Additional Professional Experience
- GRUPOCIBSA — Current: WordPress, Web Development and ongoing Digital Support.
- MKTic (2021–2022): Web Design, WordPress Maintenance and Kit Digital website projects.
- CBCSpain (2021–2022): Web Design, Webmaster Operations, Social Media and SEO.
- Graphic Design and Print Production (2017–2022): Creative, Corporate and Advertising work for clients and print partners in the Barcelona area.
- Independent Digital Initiatives: Ecommerce, Niche Websites, Affiliate Systems, Content Operations, Digital Advertising and Practical Automation.
PROFESSIONAL PORTFOLIO
The complete Web Development, WordPress Themes, Technical SEO and Graphic Design portfolios are available from the Navigation.
The projects below provide a representative cross-section of work involving Web Development, Ecommerce, WordPress, Technical SEO, Code, Content and Visual Identity.
DIDACSORIA.COM
Multilingual professional platform integrating services, Custom WordPress Development, Technical SEO, structured content, performance work and practical automation.
STUDIODDC.COM
Independent studio platform combining Web Development, WordPress Themes, technical implementation and Graphic Design within one coherent professional portfolio.
ALICEVITAL.COM
Multilingual Ecommerce and content ecosystem for an international wellness brand, combining product organization, content publishing and ongoing digital development.
ZEN LIVING ARTS
International wellness Ecommerce project combining Web Design, content architecture and a maintainable digital experience designed to support ongoing business activity.
TECHNICAL SEO WORDPRESS TOOLKIT
Public WordPress code and documentation covering Redirects, Canonicals, Robots.txt, Sitemaps, Internal Linking, Multilingual SEO and read-only WP-CLI inspection workflows.
ELEGANT LOGO DESIGN · BEHANCE
Selected Corporate Identity and Logo Design work focused on restrained visual language, typography, balance and practical application across a professional identity system.
EDUCATION AND CONTINUOUS DEVELOPMENT
Studies in Graphic Design, Web Design and CMS Content Management — Escola Professional d’Aplicacions Informàtiques Espai Barcelona.
Continuous professional development in WordPress, Custom Development, Technical SEO, Analytics, Performance, Accessibility, Security, Ecommerce, Digital Operations, Automation and supervised AI-assisted workflows.
Working Languages: English, Spanish and Catalan.
HOW I WORK
A practical working method built around ownership, evidence, clear communication and maintainable outcomes.
- End-to-End Ownership: Business goals, data, design, code, content, SEO and operations stay connected within one workflow, reducing handoff gaps and keeping technical and strategic decisions aligned.
- Evidence-Led Decisions: Analytics, Search Console, testing and direct observation guide priorities and help distinguish meaningful improvements from unnecessary complexity.
- Clarity and Accountability: Root causes are diagnosed before solutions are proposed, keeping decisions explainable and finished work understandable, documented and maintainable.
- Practical Automation, Human Judgment: Supervised automation and AI-assisted workflows reduce repetitive work while Strategy, Quality Control, Editorial Judgment and final responsibility remain human-led.
- Specialist Depth When Needed: The complete digital workflow can be managed independently, with trusted specialists involved when additional expertise strengthens a specific part of the project.
AVAILABILITY AND CONTACT
Available for Remote Collaboration, International Projects, Contract Engagements and Selected Long-Term Professional Opportunities.
I work especially well with organizations that value Autonomy, Clear Communication, Craftsmanship and a professional able to connect Strategy, Analytics, Technology, Design and Digital Growth under one coherent direction.
Direct Email: [email protected]
Explore the Portfolios from the Navigation or Contact Me to discuss a Project, Collaboration or Professional Opportunity.
